What is the future development trend of China's Bluetooth chip industry? Bluetooth chips are a set of Bluetooth chips that integrate Bluetooth functions, including sound and data transmission, location services, and device networks; Bluetooth devices include Bluetooth hosts and Bluetooth modules. Currently, participants in the domestic Bluetooth chip industry are mostly concentrated in the low-end Bluetooth chip market, and high-end Bluetooth chip products are monopolized by European and American Bluetooth chip manufacturers. There are many participants in the current domestic Bluetooth chip industry, but most of them lack profound technological accumulation. Therefore, domestic Bluetooth chip manufacturers are concentrated in the low-end Bluetooth chip market, and the profit margin is very small. Domestic low-end Bluetooth chip suppliers purchase CEVA protocol stacks or use mature CEVA IPs to make compatibility with international manufacturers' products. The compatibility of protocol stacks and application layer experience are also limited. Among the Bluetooth chip giants in Europe and America, representative high-end Bluetooth chip products include Nordic, Dialogue, TI, ST, Cypress, etc. Companies such as SiliconLab have strong technology and resources, as well as a first mover advantage. They hold a high share in the global low-power Bluetooth chip market, with an average gross profit margin of over 45%.
Some Bluetooth chip manufacturers will rely on their technological and product advantages to layout the high-end Bluetooth chip market, which is expected to break the monopoly of the domestic high-end Bluetooth chip market by European and American manufacturers.
In order to break the monopoly of the high-end Bluetooth chip market, some domestic Bluetooth chip manufacturers actively layout the high-end Bluetooth chip market, such as Shanghai Juwei, a domestic product networking terminal chip and solution provider, to benchmark foreign manufacturers, with a focus on the application of Bluetooth chips in the Bluetooth chip field. Tuyang Technology follows the trend of wireless internet and is committed to the development of the Internet of Things industry, focusing on the design of chips and related systems, providing solutions for the entire range of Jerry chips and Bluetooth chip applications. The main technical capabilities include RF, simulation, SOC, and system software design.